White

The Essential Ribbon Hat is a versatile accessory, designed with layered ribbon trim, the crushable nature of the hat allows for a easy travelling companion.

• One size.

• Packable construction.

Designed in New Zealand.

• 100% Supima Cotton.
• Vee Neckline.
• Narrow Satin neckband.
• Subtly Curved Hemline.
• Regular fit.
American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother, softer, stronger yarns with longer lasting colour. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

Designed in New Zealand.

Cut in luxuriously soft cotton, our wrap dress has a vee neckline, adjustable tie waist and hidden snap fastening to keep everything in place. Designed with a flattering kimono-inspired fit, this dress can be worn relaxed with sandals or add heels for a feminine summer look.

•  100% Cotton.

•  Relaxed fit, elasticated tie waist.

Designed in New Zealand.

• 100% Linen.

• Notched shirt collar.

• Subtle side splits.

• Classic Wild South Branded metal tag. 

• Relaxed fit.

Supremely lightweight and breathable linen has elevated the causal short sleeve shirt, this natural fibre is easy to wear due to its ability of absorbing moisture keeping you in utmost comfort. Designed with casual summer Sunday's in mind this shirt is incredibly versatile in any wardrobe, essential for a walk on the beach or the quintessential weekend BBQ.

Designed in New Zealand.

Featuring luxurious satin trims, cut in a flattering fit similar to our staple tee shirt styles, this tank top will be a welcome addition to your staple wardrobe. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother yarns and premium properties: strength, softness and colour retention. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

• 100% Supima Cotton.

• Regular fit.

• Satin trim.

Designed and made in New Zealand.

This statement top has been lovingly made here in Christchurch. Cut in a beautifully soft fabric. With a vee neck, curved hemline and pleat back styling, this flattering silhouette is versatile to be worn with denim, or to the casual office.

• 100% Cotton.

• Regular fit.

• Cap sleeve.

• Made in New Zealand.

Designed in New Zealand.

The tee shirt dress is a summer staple, loved for its effortless style and comfort. Our tee shirt dress has been cut in a beautifully drapey modal, with a touch of elastane for additional ease of wear. Finished with our classic metal tag at the hem, wear it with your favourite sandals and sunhat for the perfect summer look.

• 95% Modal, 5% Elastane.

• Relaxed/swingy fit.

• Midi/maxi length.

Designed in New Zealand.

Take control with this dynamic tee, featuring a crew ribbed neckband, front chest and back graphic print. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother yarns and premium properties: strength, softness and colour retention. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

• 100% Supima Cotton.

• Regular fit.

Designed in New Zealand.

• 100% Linen.

• Tailored shirt collar. 

• Subtle contrast neck binding.

• Pearlized buttons. 

• Regular fit.

Supremely lightweight and breathable linen has redefined the classic shirt, this natural fibre is easy to wear due to its ability of absorbing moisture keeping you in utmost comfort. Designed with classic styling and fit in mind this garment is incredibly versatile in any wardrobe, going from the workplace to the weekend and adaptable for a climatic four seasons in one day.

Introducing our Wide Brimmed Cloche hat, made of high-quality straw , colorful pastel embroidered trim, frayed edges and timeless appeal, perfect for any summer occasion.
• One size.
• Available in two colors.

Designed in New Zealand.

This rib knit tee serves as a stylish addition to your transeasonal wardrobe. Knitted in a soft and breathable cotton yarn, the rib design provides stretch for added comfort. Designed with a stylish mock front button placket, finished with metal buttons and branded metal tag. The perfect and more textured alternative to the classic t-shirt.

• 100% Cotton.

• Regular fit.

• Front placket with shiny silver buttons.

Designed in New Zealand.

• 100% Supima Cotton.
• Classic Collar with Buttoned Placket.
• Subtle Contrast Neck Binding
• Side seam splits.
• Regular fit
Our essential polo has been designed with style and quality in mind. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother, softer, stronger yarns with longer lasting colour. This makes the specially knit jersey the perfect choice for our premium polo range.

Designed in New Zealand.

• 100% Linen.

• Notched shirt collar.

• Subtle side splits.

• Classic Wild South branded metal tag. 

• Relaxed fit.

Supremely lightweight and breathable linen has elevated the causal short sleeve shirt, this natural fibre is easy to wear due to its ability of absorbing moisture keeping you in utmost comfort. Designed with casual summer Sunday's in mind this shirt is incredibly versatile in any wardrobe, essential for a walk on the beach or the quintessential weekend BBQ.

A timeless wide-brimmed woven hat, finished with a subtle gold band detail.

• One size.

• Spot clean with a damp cloth.

This sun hat has a textured crochet design with an inner band for comfort and a paper straw adjustable inner crown. The perfect hat for a sunny day on the beach and best yet it won't loose its shape due to its malleable paper straw composition.

• Paper.

• One size, adjustable.

• Spot clean with a damp cloth.

Inner circumference: 57cm

Designed in New Zealand.

A essential addition to your summer wardrobe, this top has been crafted in a lightweight cotton that is soft against the skin. Designed with a flattering front pleat detail, the back keyhole opening is not only functional but adds a refined touch. Finished with cuffed 3/4 sleeves with shiny silver buttons, the subtle sky hues check is the perfect alternative to the t-shirt.

• 100% Cotton.

• Regular fit.

Designed in New Zealand.

Crafted in 100% linen jersey, this elegant T-shirt is beautifully soft, naturally breathable - designed for maximum comfort and uncompromised style. Cut in a regular fit with short sleeves, a vee neck and a flattering curved hemline. Available in three colours, each adorned with a metallic blossom print.

• 100% Linen.

• Regular fit.

Designed in New Zealand.

Our crew neck graphic T-shirt, featuring a ribbed neckband, front chest and back graphic print. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother yarns and premium properties: strength, softness and colour retention. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

• 100% Supima Cotton.

• Regular fit.

Designed in New Zealand.

Woven in a breathable high quality cotton, this shirt features a modern print and is available in three variations. We've finished the shirt with collar piping, Wild South branded buttons and woven shirt tag. Easy to style up for the casual office, or simply team with chinos or denim for an off-duty weekend look.

• 100% Cotton.

• Regular fit.

Designed in New Zealand.

• 100% Linen.

• Tailored shirt collar.

• Classic Wild South branded buttons.

• Regular fit.

Supremely lightweight and breathable linen has elevated the causal short sleeve shirt, this natural fibre is easy to wear due to its ability of absorbing moisture keeping you in utmost comfort. Designed with casual summer Sunday's in mind this shirt is incredibly versatile in any wardrobe, essential for a walk on the beach or the quintessential weekend BBQ.

Designed in New Zealand.

• 100% Linen.

• Tailored shirt collar. 

• Classic Wild South branded buttons.

• Regular fit.

Supremely lightweight and breathable linen has redefined the classic shirt, this natural fibre is easy to wear due to its ability of absorbing moisture keeping you in utmost comfort. Designed with classic styling and fit in mind this garment is incredibly versatile in any wardrobe, going from the workplace to the weekend and adaptable for a climatic four seasons in one day.

Designed in New Zealand.

• 100% Supima Cotton.

• Crew Neckline.

• Narrow Satin neckband.

• Subtly Curved Hemline.

• Regular fit.

American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother, softer, stronger yarns with longer lasting colour. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

This timeless hat features a stylish bow detail. Designed with a wide turned-up brim to help keep you protected under the summer sun. Available in three colours.

• Polyester.

• One size.

• Spot clean with a damp cloth.

Designed and made in New Zealand

What we wear is an expression of who we are and the values we hold and what better value is there than being kind to ourselves. Lovingly made here in Christchurch, this essential graphic foil print tee has been crafted from a soft and breathable cotton fabric.

• 100% Cotton.

• Regular fit.

• Made in New Zealand.

Designed in New Zealand.

Cut in our classic fit, this top will have you wishing for the seas with the whimsical anchor print. Featuring a front chest pocket and two pleats in the back for extra comfort, the shirt is finished with branded buttons and branded embroidery. A charming take on a classic white shirt the marine and blue hues of the print will l have you saying "oh buoy".

• 100% Cotton.

• Classic fit.

• Short Sleeve.

Designed in New Zealand

A touch of floral elegance to rest upon the collar bone and the mindset we strive for printed upon the back, happiness is not just desired but essential. Our women's printed tank has been designed with a unique screen print and crafted in premium Supima Cotton, combining both wit and supreme comfort.

• 100% Supima Cotton.

• Regular fit.

• Crew neckline with satin binding.

• Lovingly featured in a unique Wild South box.

Designed in New Zealand.

Our men's graphic printed tees have been designed with a unique screen print and crafted in premium Supima Cotton, combining both wit and supreme comfort. Small details have been crafted into the front chest print and exemplified into a signature back print. 

• 100% Supima Cotton.

• Regular fit.

• Crew neckline.

• Lovingly featured in a unique Wild South box.

Designed in New Zealand

They say a journey of a thousand miles starts with a single step, we hope it doesn't take us that long to reach the wine bar. Our women's printed tee has been designed with a unique pearlized print and crafted in premium Supima Cotton, combining both wit and supreme comfort.

• 100% Supima Cotton.

• Regular fit.

• V-neckline with satin binding.

• Lovingly featured in a unique Wild South box.

Designed in New Zealand.

Our timeless polo has been designed with style and quality in mind. Featuring subtle contrast neck binding and hem splits for ease of movement. Pair it with our chinos for an effortless summer look. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother yarns and premium properties: strength, softness and colour retention. This makes the specially knit jersey the perfect choice for our premium T-shirt range.

• 100% Supima Cotton.

• Regular fit.

Designed in New Zealand

Shall I compare thee to a summers day, thou art more lovely and more temperate. Our women's printed tee has been designed with a unique watercolor print and crafted in premium Supima Cotton, combining both wit and supreme comfort. Perhaps after a glass or two we are sure we all sound as good as Shakespeare.  

• 100% Supima Cotton.

• Regular fit.

• Crew neckline with satin binding.

• Lovingly featured in a unique Wild South box.

Designed and made in New Zealand.

Cut in a soft and lightweight Cotton/linen blend, this statement top has been lovingly made here in Christchurch. Featuring a subtle floral design, this flattering silhouette is cut with a pleat back, curved hem and a small triangle cut out in the crew neckline. A great alternative to the classic plain t shirt, this is the top you'll be wearing all season long.

• 60% Cotton, 40% Viscose.

• Regular fit.

• Made in New Zealand.

Designed in New Zealand

People admire intelligence and they also love having fun, Leonardo Da Vinci is one of histories greatest thinkers and a true example of his creative genius having fun. Our women's printed tee has been designed with a unique foil print and crafted in premium Supima Cotton, combining both wit and supreme comfort.

• 100% Supima Cotton.

• Oversized fit.

• Crew neckline with satin binding.

• Lovingly featured in a unique Wild South box.

Designed in New Zealand.

A journey of a thousand miles starts with a single step, sometimes the the most challenging paths we chose to walk in life only requires that first tentative step. Our men's graphic printed tees have been designed with a unique screen print and crafted in premium Supima Cotton, combining both wit and supreme comfort. Small details have been crafted into the front chest print and exemplified into a signature back print. 

• 100% Supima Cotton.

• Regular fit.

• Crew neckline.

• Lovingly featured in a unique Wild South box.

Designed and made in New Zealand.

This tee shirt dress is a versatile addition to any summer wardrobe. Cut in a relaxed fit out of a soft viscose-elastane blend, the fabric drapes beautifully to flatter the form. Dress it up or down, from sandals for a summers day, to leggings and a statement necklace for an evening out.

• 95% Viscose, 5% Elastane.

• Relaxed fit.

• Made in New Zealand.

Designed in New Zealand.

Comfortable and functional, this sports liner sock boasts the natural benefits of cotton with the enhanced performance of a elasticized arch to prevent your sock from riding down.

• 72% Cotton, 26% Nylon, 2% Elastane
• Ankle height.
• Cushion Sole.

• 3 pair pack, all one colour.

The DS Sock range strives to create products that suit the dynamic New Zealand climate and lifestyle
whilst supporting New Zealand retailers. 

Designed in New Zealand.

The DS Sock range strives to create products that suit the dynamic New Zealand climate and lifestyle

whilst supporting New Zealand retailers.

• 72% Cotton, 26% Nylon, 2% Elastane

• Ankle height.

Designed in New Zealand.

The DS Sock range strives to create products that suit the dynamic New Zealand climate and lifestyle

whilst supporting New Zealand retailers.

• 80% Merino Wool, 18% Nylon, 2% Elastane.

• Ankle height.

• Silicone grips at heel.

• Seamless toe for comfort.

Designed in New Zealand.

Designed in a simple flowing silhouette, this midi skirt has a high waist and elegantly hidden practical pockets. The two tone check pattern adds a hint of interest while the elasticized waist creates a comfortable fit.

•  50% Cotton 30% Rayon 15% Nylon 5% Lycra.

•  Inseam Pockets.

•  Elasticated waistband.

•  Two tone check pattern.

Designed in New Zealand.

• 100% Supima Cotton.
• Crew neckline.
• Rib neckband

• Classic Wild South chest embroidery.
• Regular fit
Our classic tee sets itself apart from all the other t-shirts in the world by being crafted in premium Supima Cotton. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother, softer, stronger yarns with longer lasting colour. This makes the specially knit jersey the perfect choice for our premium essential range.

Designed and made in New Zealand.

Crafted in a soft viscose knit, this printed tee is the perfect alternative to the plain t-shirt. Available in four colourways the abstract floral print can be a vibrant wardrobe choice in blue or marine, or a subtle elevated addition with white or brown. A comfortable, essential piece featuring a satin neck trim for a touch of luxury.

• 95% Viscose, 5% Elastane

• Regular fit.

• Vee neckline

• Made in New Zealand.

Designed and made in New Zealand.

Crafted in a soft and flowing viscose this piece features refined differences to your everyday sleeveless top. Featuring a vee neckline and a shaped hem leading to a split back feature, this flowing piece is an essential for the summery days. Available in three colourways, the small print floral comes in a classic white, a elegant navy or be bold in gold.

• 100% Viscose.

• Relaxed fit.

• Made in New Zealand.

Designed in New Zealand.

This timeless polo has been designed with style and quality in mind. Featuring subtle contrast neck binding and hem splits for ease of movement. American-grown Supima Cotton represents less than 1% of the cotton grown in the world. What makes it unique is the extra-long staple fibre, producing smoother yarns and premium properties: strength, softness and colour retention. This makes the specially knit jersey the perfect choice for our premium polo - pair it with our capris for an effortless summer look.

• 100% Supima Cotton.

• Regular fit