Supima Cotton

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Superior Cotton?

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Not all cottons are equal. Supima and regular cotton are in fact two different and distinct species of cotton. The most common type of cotton grown around the world typically has a fibre length of only about 1 inch, whereas Supima cotton’s fibre averages 1.5 inches. While shorter fibres produce yarns that are rougher and subject to pilling on the surface of the product, longer fibres contribute to the strength and softness of apparel and home products, ensuring that they are more comfortable, retain colour longer and resist pilling over time.

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Supima is twice as strong as regular cotton, which makes for extraordinarily resilient products. The longer fibre resists pilling, breaking and tearing resulting in fashion and home products that are incredibly resilient and keep their form for a longer-lasting product.

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Supima is inherently softer and more luxurious due to its extra-long staple fibre. The length of the fibre makes for a smoother surface and produces a softer fabric that resists pilling. This means that your products will feel sumptuously soft and only get softer as time passes.

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Supima’s finer fibres absorb dye better with a deeper, long-lasting penetration. The result is a product that retains colour better than regular cottons. This means that Supima products keep their brilliance wash after wash giving you many years of use.

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