{"title":"The Father's Day Gift Collection","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLooking for a Father’s Day gift he will actually use? This collection brings together some of our favourite men’s styles, selected for their quality, comfort, and everyday practicality. Whether Dad enjoys a good wool jumper, relies on merino layers, or simply appreciates well-made clothing, there is something here to suit his style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNatural fibres make particularly thoughtful gifts. Merino wool is naturally breathable and temperature regulating, helping him stay comfortable as the weather changes. Wool knitwear offers warmth and durability, while our everyday clothing is designed to feel good and wear well over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe best Father’s Day gifts are often the ones that become part of his regular wardrobe. A well-made jumper can become his go-to for cooler mornings, while a quality merino layer works just as well beneath a jacket as it does on its own. For a dad who values practical clothing, these are gifts with a purpose beyond the day itself.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWild South clothing is designed with New Zealand living in mind. We choose quality materials and favour timeless designs that do not rely on passing trends. Many of our men’s styles are designed here in New Zealand, with an emphasis on creating clothing that can be worn often and enjoyed for years.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhether you are shopping for your dad, stepdad, grandfather, or another important man in your life, this collection makes it easier to find a gift that feels considered without being complicated. Choose something he will reach for regularly, made with the quality and comfort that makes a gift worth keeping.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"mk090","title":"NZ LAMBSWOOL CREW NECK","description":"\u003ch2 data-olk-copy-source=\"MessageBody\"\u003eMen's NZ Lambswool Crew Sweater\u003c\/h2\u003e\n\u003ch3 data-olk-copy-source=\"MessageBody\"\u003eBuilt for the cold.\u003c\/h3\u003e\n\u003cp data-olk-copy-source=\"MessageBody\"\u003eThe Wild South Lambswool Crew Sweater is made from 100% New Zealand lambswool, naturally warm, genuinely durable, and designed to earn a permanent place in your wardrobe.\u003c\/p\u003e\n\u003cp\u003eKnitted in Christchurch by our family business, this is the sweater you pull on without thinking and wear all day without complaint. The classic crew neck and regular fit work hard across any situation, over a shirt at the office, under a jacket on the road, or on its own at the weekend.\u003c\/p\u003e\n\u003ch3\u003eWhy lambswool?\u003c\/h3\u003e\n\u003cp\u003eNew Zealand lambswool is finer and softer than standard wool, with a natural crimp that locks in warmth while staying breathable. It regulates your body temperature as conditions change, so you stay comfortable without overheating.\u003c\/p\u003e\n\u003ch4\u003eWhat you'll notice:\u003c\/h4\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli\u003eRibbed cuffs, collar, and hem for a clean, structured fit\u003c\/li\u003e\n\u003cli\u003eAvailable in solid and melange colourways - understated tones built to last\u003c\/li\u003e\n\u003cli\u003eRegular fit that layers without bulk\u003c\/li\u003e\n\u003cli\u003eMade in New Zealand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp aria-hidden=\"true\"\u003e \u003c\/p\u003e\n\u003cp\u003eOne good wool sweater outlasts a dozen cheaper alternatives. 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